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SaaS Marketing Workshops

Day: October 24, 2019

[Live Replay] Strategic Planning for Customer-Led SaaS Marketing & Growth

With Claire Suellentrop & Georgiana Laudi

Is your team in planning mode yet? ‘Tis the season, after all 🗓⏱😱

But if you’re like most marketers we speak with, taking time for big-picture planning might feel abstract and/or out of reach (who has the time?) In our recent conversations with Forget The Funnel community members, we’ve heard struggles like…

“I started with a new company a few months ago and have only had time to execute the tactics to keep things status quo. I have had no time to get the foundation done.”

“After 14 years in marketing, I’ve found myself in more and more situations where marketing is merely a “hack-me-a-lead” machine. Strategy is secondary (if present at all).

Thankfully, yesterday’s workshop was all about…

  • Prioritizing opportunities, when dozens of projects all feel important
  • Drafting a strategy & plan of action your leadership team can buy in on
  • How to hold yourself accountable to your plan in the future months, even amidst the chaos of executing
Plus, we shared tons of templates and extra resources to help guide you 🙂 Catch the replay of our live workshop here 👇

Watch The Workshop 👀

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