When Taylor Loren joined Later (Latergramme at the time) as the company’s first marketing hire, she had a lot to tackle — from PR, to events, to growing blog traffic.
At the time, Later’s blog traffic wasn’t too shabby to start with (around 30,000 monthly sessions). But in just 2 years, Taylor scaled that number up to 1 million sessions per month. 🤯
How’d she do it? By getting strategic about three specific things:
- Mobile-friendly experience
And in this workshop, Taylor breaks down exactly what she focused on, in what order, to generate such massive traffic growth.