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SaaS Marketing Workshop:

How & When to Outsource Your SaaS Marketing

Building your SaaS marketing team: it’s quite a choose-your-own adventure process.

When you need rapid growth, on a limited budget, and you (and your current team, if you have them) are already at full capacity…what do you do?

Hire a new full-time employee?
Outsource the work to a capable agency?
Contract a freelancer to be your “extra pair of hands?”

The answer, of course, is: it depends. It depends on your budget, the maturity of your marketing program, and your unique needs.

Thankfully, though, choosing the best route doesn’t have to be a shot in the dark: because in this workshop, Rachelle Houde, Senior Interactive & Experiential Strategist, is sharing a framework to help you make your best decision.

Rachelle has spent nearly 20 years building her digital marketing expertise, and she’s seen it all: the agency, in-house, and freelance consultant perspectives.

Catch Rachelle’s workshop for a deep-dive into the pros and cons of hiring an employee, an agency, or a freelancer — and for insider tips on how to get the best results from whichever you choose.

Watch The Workshop 👀

About The Workshop Host 👋

Rachelle Houde Simard

Rachelle is the Senior Interactive & Experiential Strategist behind La Sociable. She’s spent nearly 20 years building her digital marketing expertise from the agency, in-house, and freelance consultant perspectives, and has worked across the cosmetics, entertainment, food & beverage, cannabis, cryptocurrency, and SaaS industries.
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