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SaaS Marketing Workshop:

The Power of Purpose-Driven Personas

Raise your hand if you have customer personas like Manager Mary, or New Grad Greg, lying around…but they’re so flat, no one uses them ✋

Or, raise your hand if you don’t have customer personas at all ✋

Did your hand go up?

If so, this workshop with Alaura Weaver will be GOLD for you.

Alaura’s a copywriter & content strategist for SaaS companies, and the customer personas she creates for her clients generate crazy results. Catch her workshop below.

Watch The Workshop 👀

Listen to The Workshop 👂

About The Workshop Host 👋

Alaura Weaver, Story-based Copywriter & Content Strategist

Alaura Weaver’s SaaS marketing journey began when she realized that many businesses were treating their customers like numbers instead of human beings. She’s now on a mission to help SaaS founders and marketing teams speak Human with story-based copywriting and content strategy.
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