Use this email script to pitch your boss on your growth experiment idea, prove why your hypothesis matters, and win approval. This template will help you summarize your research, explain how (and how long) the experiment will run, and what you'll do if you're not seeing the predicted results.
Georgiana Laudi & Claire Suellentrop
We're Gia Laudi and Claire Suellentrop, co-authors of Forget The Funnel. We co-founded the consultancy of the same name, now Customer Led, to help SaaS teams grow by understanding why their best customers actually buy. This is one of the resources we built together along the way. Learn more about us here.
Attract the right customers.
Convert them with confidence.
Get a 3 to 6 week sprint built on real customer evidence so you know exactly what to fix and how to fix it.
Done for you. No playbooks. No long retainers.
Done for you. No playbooks. No long retainers.
