CEO of Ambient Strategy
April is an experienced startup executive with a deep interest in how companies bring new offerings to market and get them into the hands of customers that are willing to pay for them. Her expertise is built on her 25 years as an executive in a series of successful startups as CEO, COO, VP Marketing and VP Marketing & Sales. April is currently completing a book on positioning titled Obviously Awesome – How to Stand out in Noisy Crowded Markets.