Tapping into Internal Resources

Lesson

12

Learn when it's most useful to leverage your internal resources or your team's existing knowledge about your ideal customer — and how to go about gathering that knowledge.

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  • Secure time to join any customer calls your team members are running
  • Gather existing recordings of past customer calls your team members have run
  • Secure time with team members directly for 1:1 interviews
  • Record & transcribe all

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