This SaaS marketing campaign brief template will help you think through the most important details of your campaign, prove your idea supports larger business goals, ensure alignment between everyone involved in the project, and of course, skyrocket your chance of winning approval for your campaign.
Georgiana Laudi & Claire Suellentrop
We're Gia Laudi and Claire Suellentrop, co-authors of Forget The Funnel. We co-founded the consultancy of the same name, now Customer Led, to help SaaS teams grow by understanding why their best customers actually buy. This is one of the resources we built together along the way. Learn more about us here.
Attract the right customers.
Convert them with confidence.
Get a 3 to 6 week sprint built on real customer evidence so you know exactly what to fix and how to fix it.
Done for you. No playbooks. No long retainers.
Done for you. No playbooks. No long retainers.
