We share tons of resources for creating customer personas and understanding your customers' "jobs to be done," which you'll find further down.
Georgiana Laudi & Claire Suellentrop
We're Gia Laudi and Claire Suellentrop, co-authors of Forget The Funnel. We co-founded the consultancy of the same name, now Customer Led, to help SaaS teams grow by understanding why their best customers actually buy. This is one of the resources we built together along the way. Learn more about us here.
Attract the right customers.
Convert them with confidence.
Get a 3 to 6 week sprint built on real customer evidence so you know exactly what to fix and how to fix it.
Done for you. No playbooks. No long retainers.
Done for you. No playbooks. No long retainers.
