SaaS Marketing Workshop:

Top Lessons in Strategic Thinking for SaaS Marketers

This workshop is a collection of the top lessons in “strategic thinking” for SaaS marketers, compiled from some killer past workshops of this season.

What’s in this workshop:

  • The marketing “wheel of death,” and how to avoid it
  • “Easy questions” vs “hard questions” in marketing, and how to make sure you’re asking the right ones
  • What a “strategy” even is, anyway
  • The difference between micro-ownership and macro-ownership…and how to make sure you’re focused on the more important one
  • Why marketing is everything, and everything is marketing…and what that means for your relationships with other departments

We hope this workshop helps you step back from your day-to-day chaos, and give you a few specific, tactical ways to think more strategically + be awesome at work 🏆


Watch The Workshop 👇

About The Workshop Hosts 👋

Claire Suellentrop

While serving as Director of Marketing and employee #2 at Calendly, Claire helped the product grow from a few thousand users to over 400k monthly users, with revenue climbing to millions in ARR.

She now runs Love Your Customers, where she helps high-growth SaaS companies get inside their customers’ heads and increase conversions along their sales, marketing, and onboarding funnels.

Georgiana Laudi

Georgiana Laudi

As an early employee and the VP of Marketing at Unbounce, Gia helped grow revenue by 900% in her first 3 years, scale her team from 1 to 35, and go from under $1M to $15.6M in ARR without any major funding. 

As a strategic advisor at her company A Better CX, she uses her 15 years of marketing experience to help high-growth SaaS companies scale their marketing, invest in their team, and drive serious business results

Together, Claire and Gia run Forget The Funnel where they help SaaS marketers be more effective with weekly workshops like these 👆 and in-depth training.

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