In all product companies, but especially in SaaS, it's critical that all teams understand & are aligned on how the company plans, develops, and releases new features. Does your company go through a Proof-of-concept (Prototype) phases? Pre-Alpha? Alpha? Closed Beta? Use this cheat sheet as a conversation starter to find out.
Georgiana Laudi & Claire Suellentrop
When it comes to growing multi-million dollar SaaS businesses, we’ve seen what works. Both separately and together, we've built best-in-class brands from the ground up and played key roles in revenue growth. While our background stories may differ — Gia’s a Canadian who’s been marketing since 2000; Claire’s an American whose marketing career began in 2012 — we’re united in wanting to support those growing SaaS companies, and to provide resources they need to step up as strategic leaders. You can learn more about us here.